10 unthoughts from a comms unconference

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Last week I got the opportunity to take part in a PR masterclass in Leeds but also, thanks to the vagaries of the British Transport system, re-enact one of my favourite childhood films, Plaines, Trains and automobiles.

The delays, false starts, and cancellations meant I got to revive the prematurely greying and urbane but impatient Neil Page as I struggled back on the seemingly impossible journey from Yorkshire to Newcastle. Turns out it was a part I was born to play. Continue reading

How do you solve a problem like health & wellbeing?

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That sounds like a fairly abstract question I know and it reminds me of a Louis CK stand-up routine, where he plays the part of someone trying to explain to an angry god what a ‘job’ is.

The premise of the joke is that a benevolent creator has provided everything we need to survive and the minute his back is turned the humans have massively overcomplicated everything, leading to a need for jobs, double shot Frappuccinos and bacon cheese burgers.

So there lies the problem for big thematic questions like this, because dealing with big problems is inherently complex, can’t be tackled by one organisation in  isolation and there isn’t  a narrative that’s easy to communicate. Continue reading

NE Comms conversation #13 “That’s probably why I went grey at about 30”

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I really hope you’ve enjoyed all the blogs so far and I want to say a massive thank you to everyone who has contributed to a great conversation about our industry in the North East.

Because I would never ask people to do anything I wouldn’t do myself, I’ve had a go at answering some of the questions that I’ve been pestering everyone else with.

I’ve strapped myself down, adopted an aggressive tone, turned on the interrogation lamp (normal weekend stuff really) and tried to add my ten pence worth to the debate.

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NE Comms conversation #8 “Last had a night’s sleep in 2005”

Stuart Mackintosh spent nine years in journalism, including a spell as Chief Reporter at The Northern Echo, before moving into communications in 2006.

He has had two spells in North-East local government comms – either side of two years as a consultant – and is a former winner of the CIPR North-East Outstanding Young Communicator award.

Stuart is currently Communications Manager at pensions administrator RPMI, in Darlington

I’ve admired his work (and excellent blogging) for a long time and now he has his say on the North East comms scene….

Continue reading