In the age of social media one of the key principles is still understanding what makes a good story and the best way of telling it. Continue reading
As I celebrated another birthday last week I realised (with horror) that my career was 20 years old.
I got my first job in 1999 and since then have been a journalist, copywriter, freelancer and public sector communicator so it’s probably true to say I’m around half way through (give or take a few years). Continue reading
As monsoon conditions swept through early morning London it was easy to see a metaphor with the political weather as commuters struggled against the elements.
So bad was the rainfall on the way to NHS Providers comms leads that I think this was the only conference where I’ve had to get a change of clothes before and after the event.
It was the usual sun kissed and balmy day on Tyneside when the NHS hosted a session on communications strategy in Newcastle.
The theme was developing, delivering and evaluating a communications strategy that works and I was asked to run a session offering some advice based on my 5 years in the NHS so far. Continue reading
Working life can often feel a bit like table tennis – as soon as you hit one over the net another one comes flying back at you – so attending a seminar held in a giant ping pong arena felt strangely appropriate.
Ever wondered how many people in the world are left handed, how virtual reality can prevent car sickness or how data helps build the marvel universe?
More than a week later I’m still processing so many things after the Thinking Digital conference, which has become a legendary tech and innovation event in the North East although shamefully this was my first visit. Continue reading
As a lifelong Newcastle Utd fan and regular tweeter you’d be right to imagine that I’m well used to disappointment and defeat, so it’s nice to start the latest blog with some good news for the North East – I’ve been elected as the new chair of the NHS Providers #CommsLeads Network.
I’m a very regular attender of these meetings and often blog afterwards so I was genuinely pleased (and surprised) to take up the role and follow the excellent Carrie-Anne Wade who has built such a useful national network. Continue reading